Sonia Samtani, founder of Sonia Samtani Consulting, is one of Hong Kong・s most highly-regarded image and lifestyle consultants. She is accredited by the Association of Image Consultants International (AICI) and has worked with three .Image Masters・, who have attained the highest qualification in image consultancy, under Image Asia Training, The London Image Institute and Body Beautiful. In addition, Sonia is a trained life coach, hypnotherapist and make-up artist.
Sonia facilitates holistic transformation, working on both conscious and subconscious levels. She enhances a person's image inside and out, facilitating visual, mental, emotional and spiritual transformation. Sonia coaches individual and corporate clients on appearance, behaviour, self-image and communication skills through individual consultations, mentoring, presentations, seminars and workshops
Sonia developed her passion for image projection and management at a young age and has examined the area both professionally and academically. She attained a degree in communications from Cardiff University, where she specialised in non-verbal communication. Upon graduation, Sonia worked in public relations in the London fashion industry where she handled the launch of .Isabella Oliver・, a high-end clothing company. In Hong Kong, Sonia revamped the image of electronics company .Artech Electronics・ creating a new department dedicated to updating their image and enhancing their credibility. Sonia also worked as a marketing manager for .Success Resources・, offering high-impact transformational and motivational programs. Most recently Sonia was senior mentor for world-leading success coach Anthony Robbins, effectively motivating hundreds of people in each series of workshops.
Sonia has earned credibility and respect as a leader and motivator, and currently designs and facilitates regular programs to help people from all walks of life to be beautiful and successful both inside and out. She is particularly well-known for her flagship workshop .Look and feel more attractive・. She also co-facilitates train-the-trainer courses alongside image master Lynne Marks to train more image consultants in her community and expand the industry. Sonia has coached over a thousand people worldwide. She has raised awareness about the importance of image in India and Dubai and is a sought after speaker in Hong Kong. She has made several appearances on television and radio and been featured in papers both locally and overseas.
Sonia is involved in several professional and community organisations. She has recently launched an image consulting department in the Four Seasons Mall in Macau. Sonia is a faculty member of Image Asia Training, serves on the committee of the Hong Kong chapter of Image Consultants (AICI) and is the President of the Women Business Owners club, supporting local entrepreneurs. She is also on the leadership team of Business Networking International, a referral based organisation. Driven to make a difference, Sonia supports numerous charitable organisations and has worked with Goldman Sachs and Soultalk on a project to raise awareness of women in crisis.
Blessed with great self-confidence and a strong vision, Sonia・s mission is to transform her community by unveiling the beauty and strength within people, enabling them to take their lives into a new area of growth.